商品規格 |
ISBN |
0072316020
|
EAN |
9780072316025
|
Publication Name |
N/A
|
Type |
Hardback
|
Release Title |
Consumer Behavior: Building Marketing Strategy Book Only
|
Artist |
Hawkins Sir
|
Brand |
N/A
|
Colour |
N/A
|
Book Title |
Consumer Behavior : Building Marketing Strategy
|
Author |
Delbert I. Hawkins,
Roger J. Best,
Kenneth A. Coney,
|
Format |
Hardcover
|
Language |
English
|
Topic |
Marketing / General,
Consumer Behavior,
|
Publisher |
McGraw-Hill School Education Group
|
Publication Year |
2001
|
Genre |
Business & Economics
|
Number of Pages |
Xxiv, 776 Pages
|
ISBN |
9780072316025
|